How to get an SM Cinema e-PLUS Card

I think I'll be needing a new wallet with more card pockets in it.

Well, I just got a my own SM Cinema e-PLUS Card that promises FREE stuff, exclusive rewards, discounts, promos and other exciting perks from partner establishments!

It works just like your SM Advantage Card where you earn points when you shop in their malls and grocery stores.  With e-PLUS, which is short for Entertainment, Privileges, Lifestyle, Upgrades and Surprises (nice one, Mr. Copywriter), movie fanatics can earn points every time they watch a movie or purchase snack at Snacktime.  These points can be used to redeem items at the e-PLUS booth located at all SM Cinema branches.  Below you'll find charts on how to earn points, redeemable items and partner establishments where cardholders can get discounts and freebies by just presenting their e-PLUS card during every transaction.

e-PLUS prepaid cards also give you the flexibility of choosing a movie schedule convenient for you. Are you unable to make it in time for the screening time? Not a problem! With e-PLUS, you can simply catch the next available screening without any hassle.

e-PLUS prepaid also lets you enjoy the benefits of online convenience. You may use your prepaid cards to purchase movie tickets in advance.

Now, if my you are already convinced after reading this 300-word blog post, here's how you can get your own card:

1. Fill out an application form obtained at any e-PLUS booth or from www.smcinema.com.

2. Upon submission of the completed application form, cardholder has the option to avail the e-PLUS starter kit for Php 300.  The starter kit includes a premium item, an automatic pass to a movie plus a large pop corn and soda.

3. But wait! There's more! Upon completion of registration, you will get a welcome SMS that you need to validate.  After validating, you'll get a complimentary movie ticket of your choice on your next visit to SM Cinema.  That's as if you never paid the Php 300 for the starter kit. What!!!

4. You can reload your card with either a Php 500 or Php 1000 denomination. Every reload comes with FREE upsize of drinks and meal credits.

The only downside I can see in this deal is that you'll be needing a new wallet with more card pockets in it after getting a SM Cinema e-PLUS Card.